PrimeWire

You can now watch the entire Inside the Superbrands Season 1 Episode 4 movie online in high-definition quality, complete with English subtitles for a better viewing experience. Best of all, there’s no need to download anything—simply stream it directly from your device anytime, anywhere.

Helen Skelton goes behind the scenes of McCain, the world's largest chip company and meets the voice of their advertising campaigns, Ricky Tomlinson. She also discovers the new products McCain is developing to appeal to the next generation, visits a farm that supplies McCain to find out how they are coping with the increasingly unpredictable weather, and gets access to a top-secret lab where the brand is testing new varieties of potatoes.